Reba McEntire Partners with Justin Boots for New Line
The collaboration will include classic cowboy boots, cute booties and casual footwear to meet the needs and styles of every buyer.
Reba McEntire is about to get ‘Fancy’ with Justin Boots as she decided to team up with the iconic boot brand to create her very own line just in time for the holiday season.
The well-known shoe company partnered together with McEntire on a collection complete with Western cowboy boots, casual booties and other assorted footwear for folks to strap on in and get a hard day’s work done.
“Justin Boots have been a staple in my closet since my barrel racing years in Oklahoma. This collection is for all those strong, spirited women and cowgirls at heart who have followed my journey throughout the years. This opportunity couldn’t have been a more natural fit and creating the line has been too much fun,” McEntire said about the fashion collaboration.
Justin Boots also expressed their enthusiasm over the fashion creation alongside the country singer, noting that her long-lasting career established a dedicated fanbase that will always follow what McEntire does.
“Teaming up with Reba is the perfect partnership for Justin Boots. Her ability to inspire multiple generations, not only with her musical talent, but also with her countless interests, makes her a force to be reckoned with. The passion and effort she has put into making this collaboration her own parallels the hard work and dedication the Justin team has shown in creating the collection,” said Jim Issler, president and CEO of H.H. Brown Shoe Co., parent company of Justin Boots.
Not only did McEntire sign on to design with Justin Boots this holiday season, but she also snagged the role of host for the annual CMA Country Christmas special, which will air on November 27.
Pairs from McEntire’s collaboration with Justin Boots will start at $69 for shoes and $378 for boots. The collection will be sold in select Justin stores throughout the holiday season.
